Stora Enso

Zero impact

Sometimes zero can be quite a lot. Especially when it comes to Multicopy Zero; a carbon neutral office paper sprung from the Nordic far-off forests. At the launch of Multicopy Zero we paid tribute to its heritage and name by creating a show-stopping AR experience that lets people around the world know what less carbon footprint feels like.
The AR has grabbed attention in both international magazines and trade fairs.

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